So what’s all this 3DTV business?

Monday 27 September, 2010
18.00-20.45hrs

Overview
In the week that Sky launches the first 3D Channel in the UK this Forum will discuss the latest developments in 3DTV and whether it is a viable business proposition for UK production companies.

• What are the latest developments?
• How much extra does it cost, and can it be a commercial prospect for TV in the UK?
• What’s the business model for TV drama, factual & arts?
• Case study: “Flying Monsters 3D” (Atlantic Productions for Sky)
• Co-production & theatrical releases prospects
• What’s the global market, sales & demand?
• What are the creative & editorial benefits?

Contributors
Contributors are expected to include:
Justin Judd (Digital Rights Group/i-Rights MD – Chair)
Tim Keene (Framestore – Executive Producer)
Brian Lenz (Sky – TV Product Development Director)
Ruth Sessions (Atlantic Productions – Director of Operations)

Programme
18.00 Registration, refreshments and networking
18.15 Forum begins, followed by discussion, questions & networking/drinks
20.45 Closure

Venue
Central London.

How to Book Your FREE Place
Space is limited so reserve your free place as soon as possible by emailing: bookings@indietrainingfund.com

About ITF Open Forum Events
This is one of an occasional series of free ITF Open Forum evening discussions where leading industry figures will talk about the latest hot topics in our business. TV and digital media professionals are all welcome, and those attending will have a chance to share their experiences and network with each other.

The ITF 3DTV Open Forum event is being held in association with UK Screen, the trade body which represents and promotes over 140 service companies working in film, commercials and television in the UK.

Please note, speakers are subject to change. Please check this page for the latest information.

Posted by indietrainingfund
Tags: 3d, 3dtv, Brian Lenz, Commissioning, digital, digital rights group, Formats, Framestore, i-rights, justin judd, open forum, Sky, Tim Keene, UK Screen
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We were proud to sponsor the ‘Monetising Digital Platforms’ workshop at this year’s Children’s Media Conference in Sheffield.

In a tropically hot room, the session – led by Peter Cowley and Justin Judd – focused on how TV and digital media indies can commercially exploit content across TV, digital media, interactive and 360 platforms.

Peter and Justin focused on revenue generation, offering case-studies of specific projects, and then examining how concepts can be developed with monetisation in mind.

Delegates were guided expertly through the monetisation maze, exploring current examples of what’s working and what’s making money; what rights they own and what they could exploit; what is selling the best on new platforms; what opportunities exist in Broadband, VOD, IPTV, Mobile, non-broadcast corporate and branded content; and how to capitalise on international opportunities.

Delegates included Aardman, Animated Yorkshire, Back2Front Animation, BBC, Bold Creative, Brown Bag Films, Complete Control, Conker Media, Disney, Icecandy Entertainment, Target Entertainment Group and other media producers and freelancers.

To see Peter and Justin’s predictions for the future, please check out the workshop summary by clicking here.

Peter Cowley is former MD of Digital Media at Endemol, where he successfully extended high-profile TV shows onto digital channels – including Big Brother and Deal or No Deal – and has pioneered some of the very first mainstream web series including Signs of Life (BBC), The Gap Year and Beat (Bebo), and Kirill (MSN).

Justin Judd founded i-Rights to focus on the management, distribution and exploitation of IPR and content on emerging digital platforms. i-Rights is now part of the Digital Rights Group, one of the world’s leading independent distributors of content. He was previously Controller of Interactive Media for Granada and has worked as a TV producer in the UK and US, winning an International Emmy in 1994.

Justin and Peter deliver regular workshops for ITF. They run the Multiplatform workshop: Making Money from Digital Platforms and Rights.

Justin Judd (left) and Peter Cowley (right) at CMC workshop, sponsored by ITF.

Posted by indietrainingfund
Tags: app, Children's Media Conference, cmc, cross-platform, digital, digital platforms, i-rights, IPTV, justin judd, monetising, multiplatform, peter cowley, Pitching, sheffield, VOD, workshop
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Many thanks to Peter Cowley (Endemol) and Justin Judd (i-Rights) for leading another engaging multiplatform session on 23 March 2010.

Delegates can view passworded course content

Look out for further multi/cross-platform training in coming soon…

Cross-platform: Generating New Projects and Markets 08.07.10
A one-day workshop to encourage TV, digital media and interactive producers to originate, develop, plan and pitch multiplatform projects

Cross-platform Storytelling 15.07.10
A full-day workshop to develop the storytelling & writing skills of TV and digital media production teams over a range of platforms and genres and to review trends in cross-platform scripted content.

Multiplatform: Joined-up Production 17.06.10
A one-day workshop to help production companies and digital interactive agencies work
together to create cross platform content

Making Money from Digital Platforms and Rights 18.11.10
A half-day introductory workshop to help production companies and interactive agencies understand how to make money from digital platforms, and to exploit the content rights in both broadcast and corporate markets

Book more courses

June 2009 course – Previous delegates can still view the passworded June 09 presentation

Posted by indietrainingfund
Tags: Add new tag, digital media, digital platforms, digital rights, i-rights, justin judd, multiplatform, peter cowley
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Post written by Justin Judd (CEO & Founder of i-Rights)

At a recent C21 Social Media conference I was one of the speakers alongside Joost’s CCO Henrik Werdelin, Daily Motion’s Creative Director Digby Lewis, Bebo’s Head of Original Productions Kelly Sweeney, and MyVideoRights CEO Ashley Mackenzie. In my session I coined the phrase ‘Accelerated Obsolescence’ to describe how rapidly the digital content sector was evolving and how easy it was for a established and dominant player to be overtaken by a start up, when the former fails to maintain the rate of innovation.  Think MySpace and Facebook.  (It was galling then to see the phrase used as a headline in a subsequent newsletter that made no reference to the conference but hey, that’s the internet.)

Subsequent to the conference, the axe has fallen brutally at MySpace and former short form content champion Bebo has undergone further management upheaval with Bebo Europe boss Kate Burns moving to parent AOL.  Facebook and Twitter are on top for now, but how long might it be before they too are displaced with something cooler, newer, now-er?  And all before they too have cracked the most pressing problem of all – in the post scarcity digital world where content can be easily reproduced and effortlessly distributed, how does anyone, especially producers, actually make money?

Posted by indietrainingfund
Tags: Add new tag, Bebo, C21, Facebook, i-rights, justin judd, myspace, social media, twitter
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