<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Indie Training Fund &#187; Illumina</title>
	<atom:link href="http://www.indietrainingfund.com/home/tag/illumina/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.indietrainingfund.com/home</link>
	<description>Training for the UK indie TV and digitial media sectors</description>
	<lastBuildDate>Thu, 26 Jan 2012 17:30:57 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.6</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Cross-platform workshop: Generating New Markets &amp; Projects</title>
		<link>http://www.indietrainingfund.com/home/itf_blog/cross-platform-workshop-generating-new-projects-markets/</link>
		<comments>http://www.indietrainingfund.com/home/itf_blog/cross-platform-workshop-generating-new-projects-markets/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 18:36:59 +0000</pubDate>
		<dc:creator>ian</dc:creator>
				<category><![CDATA[itf blog]]></category>
		<category><![CDATA[Brand Kameleon]]></category>
		<category><![CDATA[branded content]]></category>
		<category><![CDATA[cross-platform]]></category>
		<category><![CDATA[Illumina]]></category>
		<category><![CDATA[Kew Gardens]]></category>
		<category><![CDATA[public sector]]></category>
		<category><![CDATA[teachers TV]]></category>

		<guid isPermaLink="false">http://www.indietrainingfund.com/home/?p=2586</guid>
		<description><![CDATA[We’ve updated this workshop to make it even more commercially useful by including sessions on new business opportunities in branded content and the public sector as well as on TV.
Led as usual by multiplatform pioneering expert Mike Flood Page (Editorial Director of Illumina Digital) , the new guest speakers included:
Dan Fletcher (partner in Brand Kameleon) [...]]]></description>
		<wfw:commentRss>http://www.indietrainingfund.com/home/itf_blog/cross-platform-workshop-generating-new-projects-markets/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Multiplatform: Winning Commissions</title>
		<link>http://www.indietrainingfund.com/home/itf_blog/multiplatform-winning-commissions/</link>
		<comments>http://www.indietrainingfund.com/home/itf_blog/multiplatform-winning-commissions/#comments</comments>
		<pubDate>Mon, 09 Mar 2009 15:05:18 +0000</pubDate>
		<dc:creator>Laura Clark</dc:creator>
				<category><![CDATA[itf blog]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[Commissioning]]></category>
		<category><![CDATA[Illumina]]></category>
		<category><![CDATA[ITF]]></category>
		<category><![CDATA[multiplatform]]></category>
		<category><![CDATA[training]]></category>

		<guid isPermaLink="false">http://www.indietrainingfund.com/home/?p=1131</guid>
		<description><![CDATA[Some thoughts from Mike Flood Page
THINK MULTIPLATFORM 
Creative Development
Who or what is or are:-
the big idea/proposition/USP?
Client, stakeholders
Your audience/user groups
Touch Points a.k.a. media use
How can you reach them/how will they find you?
What’s in it for them; why should they bother?
What will keep them coming back?
Product, Event or Service
Platforms: broadband, mobile, social network, print, live events&#8230;
Competition
Business model [...]]]></description>
		<wfw:commentRss>http://www.indietrainingfund.com/home/itf_blog/multiplatform-winning-commissions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>So what&#8217;s all this multiplatform business?</title>
		<link>http://www.indietrainingfund.com/home/news/so-whats-all-this-multiplatform-business/</link>
		<comments>http://www.indietrainingfund.com/home/news/so-whats-all-this-multiplatform-business/#comments</comments>
		<pubDate>Mon, 23 Feb 2009 18:59:15 +0000</pubDate>
		<dc:creator>ian</dc:creator>
				<category><![CDATA[news]]></category>
		<category><![CDATA[channel 4]]></category>
		<category><![CDATA[chitty]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[digital rights group]]></category>
		<category><![CDATA[endemol]]></category>
		<category><![CDATA[Film London]]></category>
		<category><![CDATA[Illumina]]></category>
		<category><![CDATA[interactive]]></category>
		<category><![CDATA[ITF Open Forum]]></category>
		<category><![CDATA[multiplatform]]></category>
		<category><![CDATA[myspace]]></category>

		<guid isPermaLink="false">http://www.indietrainingfund.com/home/?p=970</guid>
		<description><![CDATA[Free evening event on 18 March 2009]]></description>
		<wfw:commentRss>http://www.indietrainingfund.com/home/news/so-whats-all-this-multiplatform-business/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>

